Google: Gaming community growing faster than YouTube itself

Google has published a study on its Think Insights page that investigates just how important YouTube is to coverage-hungry gamers. The findings show that 95 percent are relying on these videos as a major source of entertainment and news — and spent more than twice the time watching them in 2012 than the year prior.

This particular rate of growth was greater than YouTube’s overall growth in the U.S., the report says. That surprised Matt McLernon — the communications manager at YouTube, the Google-owned video-sharing website — the most.