Become a member of GB MAX to gain exclusive access to the industry and to the most influential global B2B leadership community in the business of gaming, entertainment, and tech. Join now and also get a VIP ticket to GamesBeat Next (Nov 2-3, SF).
In America, the idea of playing Guitar Hero without using your arms would be an undertaking fit for the people that brought you Jackass and would somehow involve skateboards.
Phil Clandillon and Steve Milbourne, part of an award-winning creative team for Sony Music Entertainment UK, came up with the idea: a three-story-high Guitar Hero-style game. You play it by kicking soccer balls at sensor plates drilled into a wall. They made it to promote the newest single for the band Kasabian:
[video:http://www.youtube.com/watch?v=0XjwoVqM_qE 560×340]An insanely talented duo, Woody and Kleiny, head up the team of footballers in the video. These guys have appeared on Britain’s Got Talent and dance much better than your average white guy — and can juggle a soccer ball at the same time.