Vivrato, a video game consultancy designed by industry veteran Adam Boyes to help publishers and studios navigate the business of making games with operator-centric methodologies, today announced nine new additions to the team.
Boyes, a veteran of game companies like Sony and Iron Galaxy, started Vivrato with a simple belief: the biggest challenges in gaming can’t be solved alone. What started as Adam Boyes’ vision to bring operator-led perspectives to the industry has now grown into a team effort.
Today, Vivrato enters its next phase – welcoming a group of seasoned leaders who share a commitment to helping the industry thrive through collaboration, experience, and a deep respect for the craft of game-making.
At the heart of this new consultancy is a practical, operator-first approach focused on long-term growth and creative integrity. Vivrato is built by people who’ve been in the trenches of game development and publishing, and are expertly equipped to support teams with clear, actionable guidance. The goal is to help studios build lasting businesses — not just hit-driven success — by investing in sustainable strategies, strong foundations, and a shared future for the industry.
Offering hands-on support across the key moments that define a studio’s growth – from deal negotiation and team structuring to go-to-market planning and beyond, Vivrato brings real-world experience from both the development floor and the boardroom, giving teams honest feedback, strategic clarity, and a partner who understands the stakes.
Under the continued leadership of Boyes (Iron Galaxy Studios, PlayStation, Capcom, Midway, EA), Vivrato is thrilled to welcome an extraordinary roster of Visionaries:
- Connie Brammeier (Disney, Amazon, Universal, Vivendi) turns ambitious ideas into shipped realities, steering global teams and complex IP worldwide.
- Bruce Grove (Polystream, Onlive, Dell, Sun Microsystems) builds technological innovations that have redefined gaming experiences.
- Stefan Lampinen (Game Advisor, EA, Mojang, Warner Bros) adds global market expertise that has opened new frontiers for countless developers.
- Jon Lander (Bethesda, ZeniMax, Xbox, CCP, IBM)brings decades of experience running and optimizing some of the industry’s most successful studios and publishers.
- Tracey McGarrigan (Ansible Comms, Bossa Studios, Green Man Gaming) speaks up with communication skills that have elevated brand narratives across the industry.
- Douglas Morin (Raw Fury, Devolver Digital, Wedbush Securities) aligns creative studios with capital, drawing on leadership experience from Devolver Digital’s $950M IPO and strategic acquisitions.
- Don Sechler (PlayStation, Blumhouse Games, Pantheon Ventures) leads the way with strategic finance expertise, unlocking value via untangling complexity, structuring the right deal, and finding key operational wins with insight from both the platform and publisher perspectives.
- Mark Stanley (Xbox, PlayStation, SEGA, GameStop, Digitas) drives strategic vision that has shaped the direction of major gaming platforms globally.
- Markus Windelen (Nordisk Games, Supermassive Games, SixFoot, Gameforge, Atari)antes up with innovative partnership strategies that have fostered groundbreaking collaborations.
To complement this incredible Visionary team, Vivrato is also launching a suite of transformative content offerings that are designed to provoke better conversation across the industry.
Coming late summer, hosted by games media veteran and producer Andrea Rene, known for her sharp interviews and deep understanding of both the creative and business sides of game development, the new Solutions Series podcast will share best practices and insights from inside the gaming world. Each episode will surface best practices, hard-earned lessons, and behind-the-scenes insights from across the industry, reflecting Vivrato’s mission to advance the conversation and support the people building what’s next.