Zynga Shares

Zynga shares drop, trading halted shortly after Facebook IPO

Become a member of GB MAX to gain exclusive access to the industry and to the most influential global B2B leadership community in the business of gaming, entertainment, and tech. Join now and also get a VIP ticket to GamesBeat Next (Nov 2-3, SF).

Zynga Shares

Shares for social game-maker Zynga took a sharp 13 percent dive ($1.10 a share) shortly after the Nasdaq debut of social network Facebook.

Zynga’s stock hit a new low of $7.17 a share, and trading was halted on Friday. It resumed later that day and shares rose, but was halted a second time within the same day as stock went up.

Morningstar analyst James Krapfel, told Marketwatch, “It’s not too surprising that Facebook’s less than spectacular debut is having negative secondary effects on social media companies such as Zynga.”

Zynga is highly dependent on Facebook, as that’s where the majority of its games are distributed, and the companies have had a close relationship for years. However, other tech stocks were also hammered in early trading today. It might just be that a lackluster debut by Facebook has made everyone extra nervous about holding onto their internet stocks. If so, however, Zynga’s stock is taking the brunt of the beating.