Helldivers 2

What we can learn from the Helldivers 2 and Palworld launches | The DeanBeat

When everybody shows up at once to play a game like Palworld and Helldivers 2, it’s like a thunderous stampede for the company trying to keep the games up in the face of unexpected popularity.

When this happens for a game, it’s a lot worse than just a concert ticket launch for a band like Bruce Springsteen, where the tickets for a show are gone in seconds. That’s because the game has to be supported by an army of servers, not just when players are downloading it all at once, but also when they’re trying to play for hours at a time.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.