Ashfall is coming from the makers of The Last of Us and Days Gone.

Liithos partners with TikTok star Michael Le to market Web3 game Ashfall

TikTok megastar Michael Le will promote the Web3 game Ashfall to his 52.2 million followers on the social network platform.

The promo will be part of a partnership with Liithos, a game startup created by Days Gone co-creator John Garvin and PlayStation veteran Michael Mumbauer.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.