Azerion and Sanrio have teamed up on HTML5 games.

Hello Kitty fans will get 5 HTML5 games from Azerion and Sanrio

Dutch game company Azerion has teamed up with Japan’s Sanrio in a three-year partnership to make games based on the Hello Kitty brand.

Under the deal, Azerion will launch five Sanrio Hello Kitty-branded games as web-enabled HTML5 apps, the lingua franca of the web. The games will be accessible to a wide audience on both the web and mobile devices. The companies will create cross-platform games based on the pop icon.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.