Ubisoft: Steam’s revenue model is ‘unrealistic’

Ubisoft was one of the first major publishers to jump aboard both the Epic Games Store and Google Stadia streaming platform. And the company is embracing those alternatives to the Steam market in part because Valve’s game-distribution portal takes too much money, according to Ubisoft digital publishing boss Chris Early.

“It’s unrealistic — the current business model that [Steam] has,” Early said in an interview with The New York Times. “It doesn’t reflect where the world is today in terms of games distribution.”