Paymentwall built a business as a global payments platform, with much of its focus on games. Last year, the company spun out its Terminal3 as a platform for monetizing and distributing games. Now it is making it easier for indie, small, and medium-size game companies to build multiple customizable online shops, sell digital goods, and set up in-game purchases.
Honor Gunday, CEO of Paymentwall, said that the company started in 2011 in San Francisco as a bootstrapped monetization platform for games on Facebook. As it grew, Gunday said the company realized that gaming clients needed enhanced fraud protection, quicker transaction analysis, local payment processing, local distribution, tax remittance, and integrated customer service for rapid responses.
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