The Connected Play landscape.
The Connected Play landscape.
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Collabsco: Connected play companies grew 150% to 262 in 2019

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

The number of Connected Play companies has grown 150% in the past year to 262 companies, according to an industry landscape document that Collabsco created.

Collabsco is a strategy and innovation firm based in Austin, Texas, and it has been tracking Connected Play, or products that allow people to interact, play, or learn in the physical and digital world. Valerie Vacante, founder of Collabsco, said in an email to GamesBeat that Connected Play is more than toys that are connected via Bluetooth. She created the landscape at the top of this story.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.