Reggie Fils-Aime is retiring as president of Nintendo of America.

The DeanBeat: Farewell to Reggie’s body

It surprised me yesterday when Reggie Fils-Aime, the longtime president of Nintendo of America, announced he was going to retire on April 15 and not just so he could pay his takes.

We’ve been saying goodbye to a lot of old friends lately, and it’s making us, or at least me, feel old. But Reggie, as everyone called him, was an original. He shook up stodgy Nintendo by giving it some edgy personality.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.