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Take-Two’s 2K Games expands on all fronts

  • Posted byby Dean Takahashi
  • Updated
  • 8 min

Take-Two Interactive is famous for its Rockstar Games label, which essentially runs as an independent company making games such as Grand Theft Auto and Red Dead Redemption. But it’s also got another big label in 2K Games, which is headed by David Ismailer.

Ismailer had been at 2K since 2002, and he became president last year. I caught up with him at the Electronic Entertainment Expo (E3), the big game industry trade show in Los Angeles this week. Ismailer said that the NBA 2K and WWE franchises are up year over year, and they’re getting a boost through the renewed interest in esports.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.