Mark Prindiville is the new CEO of Team Dignitas.

Team Dignitas names former NBC exec Michael Prindiville as its CEO

The esports organization Team Dignitas has named its new CEO: Michael Prindiville, a former executive who led esports at NBC Sports Ventures. The company has also added a new Rocket League esports team to its roster.

Prindiville replaces Jonathan Kemp, a former Eidos executive who joined Team Dignitas in 2016. It’s another sign of all the action in esports, particularly as traditional sports executives catch on to the opportunity of esports. Global esports revenues will grow 38 percent to $906 million in 2018 and further grow to $1.65 billion by 2021, according to a new annual report on esports by market researcher Newzoo.

Unlock premium content and VIP community perks with GB M A X! Join now to enjoy our free and premium perks. 

Join now →

Sign in to your account.

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.