In September, Ubisoft executives breathed a sigh of relief as Vivendi didn’t launch a hostile bid to control the French video game company’s board. But Vivendi has since increased its stake in the publisher of hits like Assassin’s Creed and Tom Clancy games from 23 percent to more than 24 percent.
That small change in Vivendi’s percentage ownership of publicly traded Ubisoft’s stock is ominous because it took place after the annual meeting on September 29. Ubisoft CEO Yves Guillemot has vowed to fight the Vivendi attempt at control because he doesn’t think it’s good for Ubisoft’s creative freedom, its capability to produce high-quality games, and the well-being of the publisher’s 10,000 employees.
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